After exploring Asia and Europe, Feiyue was willing to go
on a road trip around the United States.
It was time to head for the West Coast. For the fourth
chapter of its journey, the brand left to conquer Los Angeles.
A shooting on the spot directed by Estelle Rancurel, who
has been working with the Feiyue team for four seasons.
The crew ventured away from the studio for a trip staged
in three parts starting in Venice Beach, continuing to the Californian desert
and finishing on a residential neighborhood in Los Angeles.
Three universes representing Feiyue’s values, its “Playgrounds”.
French-brand Feiyue has been drawing inspiration from travels since 2006.
Photos & text Copyright Feiyue.